How Does ProSell Work

ProSell™ is a certification program for your sales team and a coaching program for your sales leaders. It has been designed to incorporate a number of elements that are fundamental to the way people learn and navigate change.

We start by sitting down with your leadership team to determine what Salesforce adoption means for your organization. We need to understand the key performance indicators you’re trying to drive in your business. Essentially, we begin with the end goal in mind and then map out and design your ProSell™ certification program.

We train your sales teams, but our work doesn’t end when the training is complete. After training, we track and measure three critical things:

First, how well do your salespeople understand Salesforce? If they don’t understand it, they certainly won’t be able to use it effectively.

Second, can they use it? It’s one thing to complete training and understand how Salesforce works. It’s another thing entirely to put that knowledge into practice and use the system properly.

Third, do they keep using it? This is the ultimate level of certification for your sales users.

With ProSell™, we leverage modern technology to provide instruction and training resources—including custom training videos and quick-reference guides—that salespeople can access directly within Salesforce, right at their fingertips.

We also use a gamification approach, issuing rewards for achievements and celebrating results with the entire team as salespeople reach important milestones throughout the program.

We work closely with your leadership team to ensure that we’re driving the right behaviors and developing a clear understanding of what success looks like in terms of Salesforce adoption.

This is where the certification criteria come into play. Everything is built around the specific adoption metrics that matter to your organization.