A Fact About Change

So here's what we've learned in over 20 years of training salespeople: you can run the best training workshops in the entire world, but if you don't have a plan in place for follow-up coaching, it is highly unlikely that most of your sales team will change their behaviors and embrace the new skills.

Now, that's not an indictment on your sales team or salespeople in general. It is a fact about the way human beings respond to change.

You know, we have so many companies who come to us and ask us, "How long should the training be? Two hours? Half a day? A full day?"

And really, that's just the wrong way to think about it. Forget days or hours. Getting salespeople to use Salesforce effectively is going to take you months.

Now, if that sounds painful, don't worry. It isn't.

That's why we designed ProSell. This program is all about getting your team to use Salesforce more effectively and to actually enjoy the learning journey along the way.

But first and foremost, it's to get your leadership involved in showing them how.